Google Website Optimizer - Available To All
The Irish Internet industry should be in a state of flurry right now. The Google Website Optimizer (Beta) is now OUT of private beta and available to all!
To all of you running an ecommerce site and/or a lead generation site that you can accurately track your conversions, sign up to Google Website Optimizer Now!
Bryan has some really, REALLY great Website optimizer resorces, including a Wordpress plugin. It’s pretty complicated but well worth a look.
To all of you that sell online or use your website for lead generation, if you are not using this tool, your competition are. Take a look at the website optimizer overview video. I will be blogging a LOT about this tool over the coming month.
If you are serious about Internet marketing, you SHOULD be using this tool.
April 5th, 2007 at 5:47 pm
I stuck my name down for the beta last month.. Signed up again today, so hopefully I can test it out soon.. The video looks fairly cool.
April 5th, 2007 at 5:55 pm
Check your adwords account. They didn’t notify me by mail when one of our clients was accepted yesterday. We just saw the link in Adwords.
Bear in mind this tool us useless for most affiliate marketing as Google (Still!) does not allow concersion tracking code in external javascript. They still insist on the “Google site stats” image on converted pages.
April 5th, 2007 at 6:32 pm
This is true .. would you be able to make calls to any external script? Maybe you could have an on page script that controls the content within the google code? This seems like a longshot as most of googles javascript is obfuscated.
April 5th, 2007 at 6:39 pm
No, I contacted Google about it and they said this was against their TOS. (Something to do with privacy).
I actually call an external script to track conversions as GOALS in analytics as analytics allows you to do this. However, goal tracking in analytics and conversion tracking in adwords/analytics are different.
I was thinking of maybe adding conversion tracking code to a small popunder on exit, but again, not allowed. This is one of the BIGGEST drawbacks for affiliate marketers. But back on track, I have seem some truly AMAZING results with optimizer when conversion tracking CAN be set up.
April 5th, 2007 at 6:51 pm
Ahh this is true .. I wasnt thinking about the TOS! woops my bad!
April 5th, 2007 at 7:27 pm
Dave you where correct .. it just popped up in my account!
April 5th, 2007 at 8:21 pm
Super. Let me know how you get on with it. Would be very interested to hear your experiences and also what market/form of conversion you used.
April 5th, 2007 at 8:22 pm
Will do .. PS: I dropped you an email,
April 5th, 2007 at 8:27 pm
Got it. Have to root it out. Somewhere on a DVD backup somewhere. Need to send it over to Alistair too. Might be a while because I’m taking the weekend off.
April 5th, 2007 at 8:39 pm
No worries .. well for some! weekend off!!! :)
April 13th, 2007 at 4:51 pm
A friend told me to check your site out. I’m glad I did . You have so mush information. Is it OK to ask stupid questions. I know a little about all this new technology, but you are on the cutting edge. I will try to just read and follow your topics and advice.
April 14th, 2007 at 2:45 pm
No such thing as a stupid question. If I can help in any way I will. If there is something you need addressed, let me know and I will cover it. Thanks for stopping by.
June 15th, 2007 at 10:26 pm
I had never heard of the website optimizer before, but it looks like I’m missing out on something wicked awesome, thanks for the heads up
June 16th, 2007 at 12:56 am
No problem. The Google Website Optimizer is really an amazing tool. Especially if you use it from the get go when building a site. We have clients experiencing amazing conversion rates from new websites as a result. Thanks for stopping by.